LEXINGTON, Ky. – In a significant technological move forward for agriculture, the National FFA
Organization will stream its 2011 National Convention in Indianapolis Oct. 19-22 live online via the
newly launched Alltech Ag Network on iHigh.com. The televised convention will be accessible real time
via computers, iPads and all iPhone, Android and BlackBerry devices.
As FFA membership stands at more than a half-million students throughout the U.S., Puerto Rico and the
Virgin Islands, iHigh.com expects this to be their largest telecast ever. Yet the significance of the
convention broadcast goes beyond record-breaking metrics.
"Agriculture is taking the lead in communications, moving high tech to engage the world in its
story," said Billy Frey, general manager of the Alltech Ag Network. "iHigh.com’s unique
platform enables it to, for example, on a recent Friday night, broadcast more than 170 high school
football games simultaneously and live to mobile devices free of charge.
"This is a capability far beyond many major sports organizations and applications. FFA is now
harnessing this power, broadening its reach at a time when our growing population is moving increasingly
far away from the stories of the farm and the origins of their food."
iHigh.com, the Global Youth Network, is designed to provide free feature-rich Web services to schools,
students and youth organizations, and enables live streaming of events, mobile broadcasting, unlimited
photo uploads and more. Currently, iHigh receives 1.3 million unique visitors per month with a growth of
30 percent just within the last 30 days.
"iHigh.com is a true supporter of FFA and exemplifies this by providing the means to take our
convention message to tens of thousands of FFA members throughout the country and beyond who aren’t able
to attend the event," said National FFA Organization CEO Dwight Armstrong. "This is a major
opportunity for FFA and we are extremely grateful for iHigh.com’s expertise, resources and abilities to
reach our membership in a new and meaningful way."
"I am so pleased that one of the premier youth organizations in the United States, the FFA, has
chosen to use the Alltech Ag Channel on iHigh.com to reach their audience in this ever-changing world of
technology," said Jim Host, CEO of iHigh.com.
The broadcast schedule for the convention includes nine live sessions from the Conseco Fieldhouse
starting Oct. 19, at 7:15 p.m., and with various times until the ninth session on Oct. 22 at 1:30 p.m.
The theme of the sessions is "I Believe" with each of the nine sessions focusing on a separate
aspect of the theme.
There are two sessions on Oct. 20, four on Oct. 21, and the concluding two sessions on the final day,
Oct. 22.
View the broadcasts live on the Internet or an iPad at ffa.ihigh.com. For mobile phone, including
iPhones, Androids and some BlackBerrys, the broadcasts may be accessed at m.ihigh.com/ffa by clicking on
the Media button and selecting your smartphone type to view the broadcast.
Broadcasts will be viewable live and on-demand at no cost to the users. For issues viewing a broadcast,
please contact (859) 514-3886 for technical support.
